Watch’eat : rediscovering cinema and good food

Hybridizing cinema and gastronomy through discovery and conviviality

Watch'eat is a collaboration between the streaming service MUBI and the meal-kit company Quitoque, offering a convivial cultural discovery experience : preparing a dish connected to the film you are about to watch. This hybrid, friendly mascot accompanies the identity and the experience of the meal box. It acts as a dynamic guide, leading people through the discovery of this experience across the various materials.

Fictional clients

MUBI

Quitoque

Skills

Identity
3D
Packaging

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